Paul Brody Interview at Startup America HD Social Lounge, TiEcon 2011

Paul Brody, President and Co-Founder of Sococo talks with Jeanine LeFlore at the Startup America HD Social Lounge. Sococo stands for "Social Communications Company" and was announced this year as one of TiEcon 50 Award winner. 

Sococo is a visual communications experience which allows you to see your team, what they are doing and making workflows easier for offices that work remotely. Paul's view on what it takes to run a business... "Passion behind the idea and lots of energy". He talks about his biggest mistake and the lessons learned. "If I had to do it all over again, I would have spent more up front and had been a little more aggressive on hiring."
www.sococo.com