PreparedIT, communications technology for your peace of mind.

Today's featured member, PreparedIT, is communications technology for your peace of mind.

PreparedIT's pre-configured, low-cost, and easy to use emergency communications systems are totally independent of the terrestrial power grid. PreparedIT is the first technology spin-out from Murray State University in the history of the school. Read our interview with founder Dr. James Gantt. Dr. Gantt is a United States veteran, and we celebrate him and all veterans on this Memorial Day weekend

What inspired you to start your company?
PreparedIT's technology solutions are rooted in projects funded by the Department of Homeland Security and the National Institute of Hometown Security. These projects focused on providing technology solutions for critical communications issues and challenges identified in the 2001 terrorist attacks and the 2005 Hurricane Katrina incident.

Much of the research and development work was done by the Center for Telecommunications System Management (CTSM) at Murray State University. In response to very positive response to beta and initial market tests, CTSM director Dr. James Gantt saw an opportunity to create a stand-alone company around the technology. That company is PreparedIT.

Tell us something unique about you and your co-founder(s)?
PreparedIT brings together a combination of researchers, entrepreneurs, economic development officials, and industry veterans to drive the success in the company--a true example of collaboration in the entrepreneurial ecosystem.

What problem does your product or service solve?
PreparedIT provides a link to the outside world during ice storms, earthquakes, hurricanes, terrorist attacks, and other loss of infrastructure events. PreparedIT focuses on the $1.25 billion domestic market for critical communications technology, specifically the segments focused on emergency response and loss of infrastructure events. 

The flagship product for PreparedIT is the Mobile Information and Telecom Operations Center, or MITOC. The suitcase sized MITOC is mobile, easy-to-use, and independent from the terrestrial power and communications grid, making it the ideal solution during a loss of infrastructure event. The MITOC provides users with tools including Internet connectivity, email, VoIP telephone, and other web related services, enabling effective and timely incident response. From inside an affected area, emergency responders, acute and critical care providers, health agencies, and contingency planners can effectively and promptly communicate their needs and the needs of their patients and clients.

What are your startup's three biggest challenges to growth?
1. Market validation and adoption
2. Competitive dynamics
3. Funding and capital needs

How has Startup America helped you overcome these challenges to growth?
1. Better networking and connectivity with local and regional entrepreneurial ecosystems.
2. Great clearinghouse for the information and resources necessary for executing start-up business models.
3. Increased thought leadership on the national stage for entrepreneurship and innovation.

Learn more about PreparedIT here: 

Startup America member since April 2012
Region: Tennessee
Website: www.preparedit.com

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